National Black Business Month Spotlight … Donnie Kelley … Elite Sports Training … Give a brief description of your business. … Elite Sports Training Program was designed to get the best out of the student-athlete to maximize their full athletic ability. … What is your company’s mission? … Elite’s mission is to give every kid an opportunity to get extra work and life lessons, and to give them premium training, at a price their parents don’t have to struggle to pay. … Why did you go into business for yourself?